An anti-aging skincare line from Tokyo, Japan, has launched in the U.S. – NNNY.

The brand was founded by a top Japanese esthetician, Yuko Nishio. The line is being promoted with a global campaign and this video.

The products are formulated with “nano-natural” anti-aging skin treatment technology, and was originally sold exclusively in Tokyo, at the Yuko Nishio ‘Nature Sage’ Aromatherapy Salon.

The packaging helps to convey a high-tech look, in line with the product’s advanced formulations. For example, the brand’s Nano Whiteen Cream Ex, shown above, is a white airless bottle that has a gold collar and base.